Crown in Europe - Ideas That Advance
Crown Equipment Corporation, headquartered in New Bremen, Ohio, USA has been a family-run business since its inception in 1945. Today, Crown is one of the world’s largest companies specialising in state-of-the-art material handling solutions. Around the world, Crown has 18 manufacturing facilities at 11 locations in the USA, Germany, Mexico and China. A tight network of more than 500 retail outlets in 84 countries ensures the best possible local customer support.
Crown’s European headquarters in Munich, Germany, is the administrative hub coordinating the activities of all Crown subsidiaries and the company’s many dealerships in Europe, the Middle East, Africa and India (EMEA). For the last 30 years, Crown has been building forklift trucks in the Bavarian town of Roding near Munich for the European and global markets.
The Crown name stands for award-winning product design and advanced, intelligent engineering, as well as proven reliability, high productivity and first-class customer service. The company’s top priority is to build sustainable, long-lasting relationships with its customers. In addition to a comprehensive range of lift trucks, Crown develops and sells pioneering automation and fleet management technologies. These innovative products and solutions are designed to add genuine value for customers by helping to enhance real-world logistics performance while simultaneously reducing total cost of ownership (TCO) in the warehouse.
Crown’s product portfolio includes a versatile range of tough, long-lasting lift trucks suitable for almost any application and any industry – from the unique, multifunctional Wave® Work Assist Vehicle to hand pallet trucks and reach trucks through to narrow-aisle turret trucks and counterbalance trucks. They all share one thing in common – a commitment to top quality, safety and productivity, combined with exceptional ergonomics and ease of operation. Crown regularly wins prestigious national and international prizes and awards for its products and material handling solutions.
In 2016, the RT 4000 Series of rider pallet trucks won the coveted International Forklift Truck of the Year (IFOY) award in the “Warehouse Trucks Lowlifter” category. In making this prestigious award, the independent jury of internationally respected trade journalists acknowledged the customer benefits delivered by the forklift. Its compact, ergonomic design and well thought-out safety features make it ideal for users who need high productivity in very confined spaces.
With the launch of QuickPick® Remote, Crown introduced a sophisticated order-picking technology based on a remote-control system integrated into a work glove. Developed in-house by Crown, the system significantly improves on traditional picking processes, increasing order-picking productivity by up to 25 per cent. Launched in 2014, the order-picking system has been showered with prestigious awards, including the IFOY Award, iF Design Award, German Design Award, GOOD DESIGN Award and International Design Excellence Award (IDEA). Industry commentators regularly acknowledge the highly innovative thinking behind the remote-control system, as well as its exceptional efficiency. In April 2015, Crown further enhanced the already popular system to cover another area of application. The new version of the “magic glove” is capable of remotely raising and lowering the forks of the company’s ES 4000 and ET 4000 Series stackers.
Crown’s Insite® productivity suite is an integrated data management solution that gives fleet managers detailed, full-spectrum updates on their entire lift-truck fleet based on real-time data. The suite combines the popular InfoLink® fleet management system – winner of the 2013 IFOY award in the “Forklift Truck Solutions” category – with the FleetSTATS® fleet cost management system in a single, integrated solution.
Crown’s vertically-integrated manufacturing is unique in the industry, allowing the company to keep tight control of product quality and sustainability, and respond flexibly to the most complex and detailed customer requirements. Up to 85 per cent of the components used in Crown products are developed and manufactured in-house by Crown. The modular design of Crown lift trucks means that spare parts are readily available, because identical components are used across multiple series and models. In Europe, spare parts are distributed centrally by the European Parts Centre in Pliening near Munich, which ships the parts by overnight delivery directly to engineers’ vans or customer premises throughout Crown’s core European markets.
For more information on Crown and the company’s ideas for helping customers reduce costs, advance the productivity of their operations and accomplish more, visit the Crown Website www.crown.com