easyfairs

Conference Programme

Conference Programme

Packaging Innovations
Time Topic Speaker
08:30 - 09:15 Breakfast
10:30 - 11:00 Telling It Like It Is: Why Business Leaders Do Not Use Design as a Competitive Advantage Denise Siebert, Vice President, Design, Kelloggs (Chicago, USA)
11:00 - 11:30 Stories of Progressive Thinking: Making packaging more meaningful Kevin Marshall, Creative Director of Design, Global Packaging, Microsoft (Seattle, USA)
11:30 - 12:00 FIRE SIDE CHAT
12:00 - 12:30 Networking & Meet the speakers
12:30 - 13:00 The (business) world needs design more than ever Mauro Porcini, SVP & Chief Design Officer, PepisCo (New York, USA)
13:00 - 13:15 FIRE SIDE CHAT
13:15 - 15:00 Lunch, visit Design studios & Showrooms
15:00 - 15:30 The role of Private Label: From a Retailer's brand to a Brands Retailer Tatiana Ryfer, Branding & Visual Global Manager, Carrefour Design (Paris, FRANCE)
15:30 - 16:00 Future Facing Agencies: Predicting what the agency model will be in 2040 Ann Chen, Design & Visual Identity Leader, Johnnie Walker, Diageo (GLOBAL)
16:00 - 16:30 FIRE SIDE CHAT
16:30 - 18:00 Networking, Meet the speakers, Visit Design studios & Showrooms