Main Stage

The Main Stage


Our new Main Stage gives you exclusive access to educational seminars, Q&As, panel discussions and case studies brought to you by the some of the top thought leaders in the industry! Prepare to be inspired and ready to completely revitalise your packaging approach!



Main Stage - Day 1





11:30 - 13:30

11:30 - 11:50




The Retail Forum

The Re-Brand

Anthony Fletcher, CEO, Graze

Healthy snack specialist Graze has undergone a dramatic rebranding.

The rebrand - which comes with bold, vibrant packaging - aims to challenge the negative perceptions around snacking and increase the standout appeal of its products in an increasingly competitive market.

Graze chief executive Anthony Fletcher reveals how the business brought its vision to reality.


11:50 - 12:15


Panel: Designing e-commerce friendly packaging

Chris May, GNFR Manager, Central Operations, Distribution, John Lewis

Caroline James, head of logistics, Feel Unique

Kelly Dawson, Head of strategy, Kinneir Dufort


The growth of e-commerce means more and more parcels are shipped to consumers directly yet the product packaging is designed with the retail store in mind.

How can brand's design packaging for e-commerce? And does e-commerce-optimised have to mean homogeneous packaging design?

Our panellists delve into:

  • how to minimise wasted space
  • how to protect boxes during the fulfilment process
  • making boxes robust enough to be returned
  • managing costs throughout the fulfilment process
feel unique

12:15 - 12:30

Philippe Homsy

Case study: Reinventing the shoebox

Philippe Homsy, Co-Founder, Butterfly Twists

Footwear brand Butterfly Twists ripped up the rule book when they designed their new shoebox.

Gone was the chunky shoebox of old and in its place came their award-winning compact, concertina design that shoppers can’t wait to unbox.


12:30 - 12:50

Meeting consumer demands for sustainable packaging

Regina Maiseviciute Haydon, Global Food & Drink Analyst, Mintel

Sustainability is a vital issue for businesses and their consumers. Moreover, consumers are becoming increasingly aware of the environmental impact of products and their packaging.


Minimising the environmental impact associated with the production, usage and disposal of packaging is high on the agenda. As a result of this, more sustainable packaging development practices have emerged over the last decade. This allows both niche, as well as mass, brands to further engage with consumers and provide a distinctive point of differentiation on retail shelves.


The promotion of environmentally-friendly packs can also help to further educate consumers about sustainable pack attributes.


12:50 - 13:10

Direct to consumer: How brands can become retailers

Kelly Dawson, Head of strategy, Kinneir Dufort

The convergence of digital and physical worlds provide brands with an unimaginable opportunity to enhance a consumer experience.


Brands that successfully design and orchestrate their intended brand experience, are set to win in the new the experience economy battle, successfully gaining loyalty from Millennials and Gen Z.


We delve into how to create a seamless experience in the new era of DTC (Direct to Consumer) outlining what this means for brands, packaging and future business growth.


in association with


15:00 - 16:30

15:00 - 15:30


The Big Plastic Debate 2.0

How the Government is addressing the plastic waste issue




Philip Chadwick, Editor, Packaging News

Martin Kersh, Executive Director, Food Service Packaging Association

The FPA executive director Martin Kersh will be joined by Packaging News editor Philip Chadwick to examine whether the debate over packaging’s sustainability has brought the industry into more meaningful contact with government.

Philip will start the session with a look back at the major breakthroughs in 2018 – how the industry reacted to the mounting public pressure on plastics. He and Martin will then discuss how the debate has helped open doors into Westminster and what more the industry is going to get its voice heard in the corridors of power.



15:30 - 16:00


Working with Government: how business can drive the solution to the plastic packaging problem

The Rt. Hon John Gummer, Lord Deben


16:00 - 16:45

10:30 - 10:45:
Paul Day

Being the solution, not the problem: taking a responsible approach to plastic packaging


Hosted by Martin Kersh, Executive Director, Food Service Packaging Association

Julian Hunt, Vice President, Public Affairs and Communications, Coca-Cola

Paul Day, Senior Packaging Technologist, Church & Dwight

Jane Skelton, Head of Packaging, Sainsbury's

Top brands and retailers including M&S and Coca-Cola will discuss whether a responsible approach to plastic could be the most effective way to reduce plastic waste.

Church & Dwight



Main Stage - Day 2


10:50 - 12:00

The Luxury Forum

10:30 - 10:50

Dewi Pinatih, Head of Product Design, Stylus

The future of packaging: design directions S/S 2020

Dewi Pinatih, Head of Product Design, Stylus

Stylus will give a clear sense what kind of products consumers will want and how they’ll interact with them in the summer of 2020.

As a new decade gets on its way, brands need to know how to respond to a progressive and diverse consumer; how to cater to a multicultural generation looking to express their heritage; and how to greet a newfound hedonism with exciting sensorial interactions.

Working 18 months ahead of the season, these insights are timed to inform packaging and product development timelines.


10:50 - 11:15


Luxury Design Trends for 2019 - Combining Style and Sustainability

David Peters, Creative Development Manager, API Group

Api Group

11:15 - 11:40


Luxury ecommerce packaging

Vincent Villeger, Luxury Creative consultant at and former Director of Packaging Design


11:40 - 12:00


Smart luxury packaging: bringing the power of digital marketing to the physical world

Mike Banister, Managing Director, Hunter Luxury

Smart NFC technology incorporated into luxury packaging will enable brands of all sizes to connect directly with consumers and help deliver unique digital experiences - all with the tap of a smartphone

Hunter work in partnership with Thinfilm to incorporate NFC ready tags into luxury packaging - allowing brands to interact with consumers in powerful new ways.

The future of packaging is available, right here, right now.


12:00 - 12:20

Thin Film Electronics

Panel: the future of luxury packaging


Mike Banister, Managing Director, Hunter Luxury

Chris Jones, Sales Director EMEA, Thin Film Electronics

Livia Stefanini, Head of LuxHub, Havas

Vincent Villeger, Luxury Creative consultant at and former Director of Packaging Design, Burberry

David Peters, Creative Development Manager, API Group

Api Group
Thin Film Electronics

in association with


14:00 - 15:30

14:00 - 14:45

The Big Plastic Debate 2.0

The materials showdown: what alternatives do we have?


Hosted by Ian Bates, Co-Founder, Reelbrands Group

Sian Sutherland, Co-Founder, A Plastic Planet

Peter Maddox, Director, WRAP

Richard McKinlay, Head of Circular Economy, Axion

Dick Searle, CEO, The Packaging Federation

David Newman, Managing Director, BBIA

A selection of possible alternatives to plastic battle it out during a series of short pitches to a panel of experts including A Plastic Planet, WRAP and Axion.  


Plastic Alternatives: Pitches

skipping rock

15:00 - 15:45

Closing the loop: Addressing the challenges around waste management


Jane Bevis, Chair & Independent NED, OPRL

Mike Jackson, Managing Director, Prismm Environmental

Peter Maddox, Director, WRAP

Dr Forbes McDougall, Head of Circular Economy, Veolia

Dr Andy Rees, Head of Waste Strategy, Welsh Governement