Sector - Drinks

London, United Kingdom
13 - 14/09/2017


Let’s not be coy, the UK has a bit of a reputation when it comes to drink… that it produces iconic and innovative products, and has a drinks packaging industry just as robust and inspiring. But in such a competitive market and with the pressures of increasingly difficult operating margins, sustainability and the sugar tax, it is vital to stay ahead of key trends, and have packaging that reflects not only the quality of your product, but the values of your brand. At Packaging Innovations, our suppliers want to help you find new and innovative ways to invigorate your drinks packaging.

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Key figures

  • The soft drinks market in the UK was worth £14 billion in 2015
  • The UK alcoholic beverages market is worth £66 billion in 2017
  • The drinks packaging sector end-use was £1.63 billion in 2015, and is projected to grow to £1.78 billion in 2020.
  • The alcohol packaging market is mostly using glass (56%), followed by metal (41%)
  • Two thirds of surveyed food & drink companies state that new product development would be a major factor in growth over the next year
  • Driven by competition and supermarket behaviour, 82% of surveyed manufacturers experienced similar or worst operating costs in 2015 compared to the previous year. 

Trends: what is the drinks industry thinking about?

  • In 2014, and for the first time ever, off-trade beer sales surpassed on-trade sales. But the average spending on beer has remained stable. That’s a lot more branded beer packaging going home with the customer!
  • Rigid plastic and metal will remain the predominant categories in soft drinks packaging, though flexible drinks packaging in the form of pouches is expected to rise in use up to 2020.
  • Rising number of discounter stores putting pressures on supermarkets
  • The food & drink industry has almost 6.5 million tonnes of waste, leading many manufacturers to announce initiatives in partner with eco-organisations to reduce their waste and environmental impact. 
  • Sustainability is big on the agenda, especially when developing new products.
  • The sugar levy… need we say more?


Our suppliers provide solutions for glass, metal, plastic, board, labelling, closures and bottling. Here’s just a few:


Keynote Theatre: The Drinks Forum

We want to provide you with relevant, insightful and inspiring content when you come to the event, so you can be in-the-know when you get back into the office. That’s why we’re working with TheDrinksReport to build a drinks packaging programme for the morning of 14 September on the Keynote Theatre. Speakers for The Drinks Forum include; Cook Chick Design, St Austell Brewery, Gonzalez Byass, Newmarket Gin and Nude Brand Creation.

For a full seminar and session info please click on the button below.

Relevant partners: