Jason Kempen

Jaarbeurs Utrecht
Utrecht, Netherlands
10 - 12/04/2018

Jason Kempen


Design Bridge

 Jason Kempen - Creative Director Design Bridge Amsterdam

A Mantra for Creativity

In today’s world, where our average attention span is now just 8 seconds (1 second less than a goldfish!), what does it take to create amazingly original, powerful and enduring design? An introduction to the Design Bridge Creative Mantra and how we use it to bring brands to life through great ideas that reach out, engage and emotionally connect with people.

About Jason Kempen

Jason is Creative Director at Design Bridge Amsterdam, where he leads a number of key accounts across both global & local brands and businesses – from small start-ups to global FMCG giants. With over 18 years of experience in brand design, he trained in South Africa as a Graphic Designer & Art Director – running his own boutique studio for many years before returning to his Dutch heritage with a move to Amsterdam in 2014.

His acute interest in pop culture and passion for travel, street art and bright colour underpins his design motto of "keep it simple”, and Jason’s no-nonsense, entrepreneurial approach keeps the studio’s work original, bold and relevant.

An avid foodie, with an unhealthy appetite for cookbooks (not only bought for their design!), Jason can normally be found trying out a new recipe or exploring the city’s flourishing restaurant scene.