Programme 3 october

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As always, we present a highly up-to-date and inspiring program. Our ambition is to boost you with as much new knowledge as possible in two days to give you the best tools for you to develop your business.

And the best? The entire program is free of charge, something we are very proud of!

9 am - 9.30 am Empack stage

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JOHAN AUGUSTSSON. Lidl

Head of Sweden

Lidl continues to challenge Swedish grocery trade. This seminar starts with a breakfast at 8.30 - 9, followed by speakers on stage until 9.30. The speakers will present in swedish. 

 

9.45 am - 10.30 am Empack stage

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PANEL DEBATE. Sustainability

The debate will be held in swedish

  • Amanda Persson, Sustainability Manager, Flextrus
  • Anders Berger, Director Public Affairs, Volvo Group 
  • Hanna Melander, Kvalitet och miljöansvarig, DB Schenker
  • Madelene Breiling, Utvecklingschef Supply Chain, Löfbergs
  • Per Lyrvall, Executive VP Legal, chefsjurist och Sverigechef, Stora Enso

11 am - 11.30 am Pentawards

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Ulf Berlin, Head of Strategy, Co-founder Silver & André Hindersson, CEO, Co-founder Silver

Ulf founded the Swedish brand and design agency Silver in 1998 together with André Hindersson. Not only does Ulf have a vast experience from brand development for both product and corporate brands, but also a great interest within consumer insight/interaction and the strategies drawn from it. André is highly experienced within brand development, packaging design and consumer interaction for FMCG Brands as well as corporate identities.

11.30 am - 12.00 am Pentawards

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RENNE ANGELVUO / Founder & CEO / WIN WIN DESIGN

The Finnish LONG DRINK Legend of 1952

Renne Angelvuo has a career more than 3 decades years in brand, packaging, industrial design and marketing

communications and his running WIN WIN DESIGN in Helsinki. Renne specializes in brand and packaging design and has been working with some major Finnish and international brands, NOKIA, MySQL, NESTLÉ, METSÄ TISSUE / SAGA, UPM KYMMENE, STORA ENSO, FAZER, SAARIOINEN, BIOKIA, VALIO to name a few. My speech includes a short introduction to Finnish design fundaments and a view to today’s Finnish packaging

design. I will focus on a case created for American market “The Finnish LONG DRINK Legend of 1952“ Mini size brand with a bold vision.

11.15 am - 11.45 am Logistic stage

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MARIA SVANTEMARK. Findus

Nordic Sustainability Manager

The need for a change towards a more sustainable society, on all stages. This seminar will be held in swedish.

1.15 pm - 2 am Empack stage

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PANEL DEBATE. The Big Plastic Debate

The debate will be held in swedish

  • Elisabeth Gierow, Corporate CSR & Quality Director, Duni
  • Lena Lundberg, Head Public Affairs Plastics, IKEM
  • Torkel Bergengren, Packaging Development, Arla Foods
  • Åsa Stenmarck, Waste expert IVL Svenska Miljöinstitutet
  • Allan Dickner, Packaging Manager IKEA

1.30 pm - 2 pm Pentawards

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Pond Design, Anna-Karin Trydegård, CEO, Senior Client Director & Martin Ask, Senior Graphic Designer

Five creative mindsets to avoid bland design!

We all know great and powerful design when we see it. Powerful design evokes emotions – you feel happy, strong, curious, inspired... Powerful design creates movement – a reaction and action. But let’s be honest. Powerful design - or meaningful design as we would like to call it - is not as frequent as we want it to be. How come? Is it because of lack of time? Or energy? No clear purpose or creative height? Organizational challenges or budget restrictions? In our speech we’ll share five creative mindsets for meaningful design, which jobs to be done and how to do it.

2 pm - 2.45 pm Logistic stage

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MAGNUS EMILSON & CRISTIAN ZANDERS. Interview

Chairman NA-KD.

Magnus Emilson, NA-KD & Christian Zanders, Jetshop, in an interview with Sara Wallin, CEO Almi Väst, about game changers right now. This seminar will be held in swedish.

2 pm - 2.30 pm Pentawards

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Drama Queen Communications / Mårten Knutsson / Chief Creative Officer, Partner

3 pm - 3.45 pm Empack stage

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JONAS ERIKSON. Referee

Swedish soocer Referee

About entrepreneurship, leadership in business and leadership in pressured situations. The seminar will be held in swedish.