Creative Director, Supperstudio
Hi, I'm Paco Adín and I studied advertising, graphic design and marketing at the University of the Basque Country a few years ago. For good and also... for good, I have always been my own boss. In 2003, Lourdes, myself and Lola (our frenchie) founded Supperstudio, an agency specialising in packaging. Since then we have made many friends and worked with brands such as El Corte Inglés, Leche Pascual, Starbucks, ViveSoy, La Gula del Norte, Grupo Eroski, Museo Guggenheim Bilbao, Chocolocuras, Matadero Madrid, Molaquetemola or Young & Beautifood. In recent years, many of our works have won awards such as Pentawards, D&AD, Bestpack, FabAwards, Liderpack, Laus, El Sol, Anuaria, Vertex, El Chupete, German Design Awards, etc. In addition, I combine my work as head of Supperstudio with conferences, workshops and classes in the Master of Marketing (UPV-EHU). My life runs between the ‘pintxos' of Bilbao and the ‘tapas' of Madrid. And in summer I watch life spend in Mallorca. I am Basque, I have a Mediterranean soul and I practice 'happy packaging’.