Innovation & Technology Theatre

Innovation and technology at the heart of the show

Come and discover the best innovations of the year and see where the future lies.

Forming part of the ADF&PCD visitor experience and presented by some of the most innovative suppliers, the Innovation & Technology Theatre (ITT) is an interactive conference area open to all visitors, at the heart of the exhibition. It features the latest innovations and new products, or most recent launches, in 20-minute time slots, and networking, on both days of the show.

10:00 - From product thinking to consumer thinking : the new marketing challenge and the impact on product and packaging development

Katia De Martino, General Manager, Essentia Beauty

Katia de Martino, General Manager of Essentia Beauty, will discuss innovations in the market from personalization to customization, from greenwashing to real eco-friendly packaging, from design creativity to functional innovation.  Essentia has several new products that will make an impact.

essentia beauty

10:00 - Product Launch:  ECODIS® Flexy and SERIDOSE®

Florence Bidamant, General Manager & CCMO, Coradin

Florence Bidamant will discuss the product launch of ECODIS® Flexy and SERIDOSE®.

Coradin

10:30 - De-inkability of UV inks on papers and cardboards

Bruno Delanoe, Siegwerk
siegwerk
itt

 

 

 

10:30 - Verescence's eco-design solutions for luxury bottles. Case study: Bvlgari Man Wood Essence in “Infini® NEO” glass.

Samuel Joachim, Verescence

Astrid Dulau-Vuillet, Verescence

Olivier Gaugey, Bulgari

verescence bulgari

11:00 - Glass packaging: the key to connecting with Millennial beauty consumers?

Michael Delle Selve, FEVE

      

FEVE

11:30 Truly green cosmetic packaging

Eleonora Cattaneo, Eurovetrocap France

eurovetrocap

11:30 - Why does the packaging industry have to catch up with the digital train?

Thomas Othax, Packitoo

packitoo

12:00 - Evolve from product thinking to consumer thinking : the new marketing challenge and the impact on product and packaging development

Katia De Martino, General Manager, Essentia Beauty

Katia de Martino, General Manager of Essentia Beauty, will discuss innovations in the market from personalization to customization, from greenwashing to real eco-friendly packaging, from design creativity to functional innovation.  Essentia has several new products that will make an impact.

essentia beauty

12:00 - Make an Ecoswitch:  Cotton to Tencel

Laurent Gery, CEO, Oriol & Fontanel

Laurent Gery, CEO, Oriol & Fontenal will discuss new ecofriendly packaging materials that will make a difference to your company and to consumers.

oriol

12:30 - Interactive packaging solutions that offer a strong response in a digital world

Stefan Hap, Siegwerk

Stefan Hap will discuss the initial results of the development partnership between Siegwerk and Prismade, showing a high degree of innovation and market potential for interactive packaging solutions that offer a strong response to an increasingly digital world.

siegwerk

12:30 - Beauty with a conscience

Abou Thiaw, Viva IML Tubes

viva iml tubes

13:00 - Introducing Cloud Beauty

Peter Wu, Cloud Beauty

Cloud Beauty

13:00 - AirNext: Coster’s new ready-to-fill and sustainable aerosol pack

Damiano Marsilli, Coster

Coster

2:15 - ADF&PCD Paris Awards Ceremony

The awards recognize outstanding achievements and encourage the industry to push the boundaries with technological and creative innovations in aerosol and dispensing packaging for  the ADF Awards and cosmetic packaging for the PCD Awards.
An independent jury of packaging experts from leading brands, universities, organisations as well the media oversee the process.

The ADF&PCD Awards ceremony will be on 31st of January at 2:15pm in the PCD conference room.

Awards logo
arnaud jouvance

2:00 - Paptic®: The sustainable premium packaging material replacing paper and plastic.

Arnaud Jouvance, Paptic

paptic

2:30 - Technological innovation for the sampling of alcoholic perfumery

Eleonora Tauriello, Marketing Director, Pink Frogs

Eleonora Tauriello, Marketing Director at Pink Frogs Cosmetics, will discuss new formulations and their complete perfume manufacturing solutions.

Pink frogs

3:15 - How packaging players adapt to the needs of indie brands

Chaired by: Éva Lagarde - Marketing & Business Development Director - Premium Beauty News

  • Xavier de Jarnac - Marketing and Digital Director – Arcade Beauty
  • Jonathan Mihy - Founder - MR Cartonnage Numérique
  • Maud Lelièvre - Marketing & Communication Director - Cosmogen
  • Bruno Diepois - Owner and CEO - Coverpla
  • Wendy Iles - Owner and Founder - Iles Formula by Wendy Iles
  • Boris Gratini - CEO - Nailmatic
  • Nicolas Guibert – CEO - Blancrème

This panel discussion will show you how packaging players (samples, cases, sales packs) must adapt to the new rules of the game and the needs of indie brands.
Listen to indie brands testimonials on their packaging needs and challenges. Some exciting exchanges ahead!