PACKAGING INNOVATIONS2012

Have you missed thé event of 2011? Don’t leave your chance in 2012 pass you by!

Only once a year, an event is organized that really feels like a glove. An event where creativity, branding and marketing come together, where you get the answer to the questions: how do I increase added value to my product with packaging? How to make my packaging more exciting and let it stand out in the shelf? How do I keep my product fresh longer? What can I do with the addition of new dimensions as fragrance and sound?

PACKAGING INNOVATIONS showed last year that it’s possible to get the right parties into contact with each other… Blending The Best.

Programme

"As a visitor to the first edition, I regret that we didn’t take part in this event with design agency SOOGOOD. An unique way to get in touch with prospects and to stay informed of the latest developments."
Edwin Visser, Managing Director – Design agency SOGOOD

• Peter Klein Sprokkelhorst, voorzitter Pro Carton Nederland
  De onbeperkte toepasingsmogelijkheden van vouwkarton
• Harry Mennen, Account Manager, De Budelse
  Massa productie & communicatie met een persoonlijke identiteit
• Pieter van der Linden, Business Development en Retail Manager, Smurfit Kappa Benelux
  Uw “on shelf availability”  verbeteren met 19%? Dat kan!
• Hervé Thurpault, Vice President Europe, PRS Research, Switzerland
  Pack Design: the difference between 'sold-out' and 'out-sold' - a consumer's perspective
• Bert Van der Perre, A-ton
  Aansturen van de verpakkingsketen – Athena Graphics casestudy: redesign bakmixen Dr. Oetker

• Peter Klein Sprokkelhorst, voorzitter Pro Carton Nederland
  De onbeperkte toepasingsmogelijkheden van vouwkarton
• Steve Osborne, Partner, Osborne Pike Ltd, UK
  Is 'augmented' packaging the future, or just a talking 'New' flash? What does it need to do to achieve true brand engagement?
• Mona van Wijk, Portfolio & Retail Account Manager, Tetra Pak Benelux
  Hoe creer je impact op het schap middels een verpakking? Een case van Tetra Pak en Healthy People
• Edward Nieuwland – POPAI
  Shopper marketing; beïnvloeden van het shopper gedrag via near pack-, on pack- en in pack- promotions.

Enjoying a drink and listening to the latest innovation in the Netherlands? Yes, this is possible in the Innovation Bar which takes during PACKAGING INNOVATIONS.

The following companies will show you their latest innovation in a short pitch:
WeLL Design, Itarus, Megavista, Tetra Pak Benelux, Reynders, Plato, Bunzl & Packable, A-ton, Teamplast and Hapece.

A professional jury, which consists of Gerard Molenaar (editor in chief of Verpakken), Tanja Storm (IPC Project leader Wereld van Papier) and Arie Hooimeijer (director Kenniscentrum Papier en Karton and Bumaga) will ask their probing questions. The audience will ask their questions and in the end the audience ánd the jury will determine together if these innovations will rock your world. The innovation with the most votes will get the PACKAGING INNOVATIONS Award.

Apple - Danone – Go-Tan – Unilever – Suiker Unie – Koninklijke Peijnenburg – Nutricia – Chiquita – Philips – Heineken – Keune Haircosmetics – Koninklijke Verkade – AkzoNobel – Sligro Food Group – Ahold – D.E. Master Blenders 1753 – V&D – HEMA – Fashioncheque – Sodexo – Vrumona – La Place – Jumbo – Verstegen – VSM – Quooker – Agio Cigars – Plus – Australian Homemade – Red Bull Nederland – Carrefour – Vomar – HAK B.V. – Smilde Foods – Bison International – Mora – AS Watson - Peugeot Nederland NV - A Brand New Day – Henkel – Arizona Chemical – Vandemoortele NL – Banken Champignons BV – Yakult – Libbey Leerdam – Omron Electronics BV – FlorHolland – Prins Petfoods – SPADEL – Royal Talens  -Mora Produktie - Beckers Benelux - Anova Seafood B.V. - Solvay Pharmaceuticals - Bake Five – Coroos - King Cuisine - Mead Johnson Nutrition - Van de Leur Banketspecialiteiten - Vergeer Holland – Dobotex - ZON fruit & vegetables - Jaguar, the fresh company – Intratuin - Van Oers United - Chrysal International BV - Hewlett Packard Nederland - Joh. Enschedé Amsterdam - Texaco Benelux - C1000 - Revolution Tea - Yarrah Organic Petfood BV - Bakkersland BV - Ad van Geloven Groep - Klaas Puul bv. - Compaxo Fijne Vleeswaren B.V. - Farm Frites – Monsanto – Grozette - Spar Retail NV - Hero

"The event was well organised, open in structure and because of that very low profile. The audience was really looking for inspiration. PACKAGING INNOVATIONS was different than most packaging shows and we will certainly return next year!"
Diane van der Sanden, Marketing Manager & Henk de Groot, Account manager - Smurfit Kappa

Interested?

Hugo de Maaré
Phone: +31 (0)162 408 996
hugo.de.maare(at)easyfairs.com