Why ECOPACK 2013?
ECOPACK 2013 is the ideal place to showcase your eco-friendly products and services to the thousands of visitors as they source the latest innovations for their company.
Sustainability remains right at the top of many companies’ agendas in when making improvements or changes to their packaging – whether it is to save on costs, comply with CSR targets, or to improve consumers’ perception of the brand or product.
In a recent survey conducted by easyFairs, 47% of respondents said that environmental packaging was part of their brand, with a further 31% stating that they recognised the customer demand for it. And with 4,554 visitors to the show last year – that indicates that over 3,500 visitors to our show would be interested in your solutions.
Serious decision makers
ECOPACK, co-located with PACKAGING INNOVATIONS, CONTRACT PACK, PACKTECH & PRINT INNOVATIONS, delivers an audience that is qualified and interested in purchasing.
90% of our visitors will influence or place and order based on their visit
79% identified new suppliers
73% attended to source new products or suppliers
Such is the power of face-to-face marketing. And in an increasingly impersonal environment dominated by email and remote forms of marketing and communication, exhibitions provide an invaluable opportunity to meet your market in person at minimum effort to your sales team.
You take the stand, we deliver your audience.
We often hear from our exhibitors who have met on their stand a buyer they have been trying to get in front of for months – or even years. After all, trade fair visitors specifically attend to find new suppliers, to discover new innovations, and to place orders. Just by walking through the door, each visitor shows serious interest – specifically at our shows, as our marketing campaign targets the highest calibre profile of packaging professionals who are looking to innovate and refresh their packaging.
And with the easyFairs all-in stand and marketing package, you may find it more cost-effective than your other traditional marketing channels. Find out more about our packages.
Did you know?
Face-to-face marketing activities continue to be the most powerful and enduring way of building relationships with potential customers and ultimately to sell more products.
After attending events:
- 76% of visitors believe live events “make it easier to buy”
- 65% of visitors believe “experiencing a business first-hand makes it more memorable”
- 71% of visitors believe that live events are the “best way to meet new contacts”
- 74% of visitors believe live events are the “best form of marketing – as you can interact and compare to others”
- 63% of visitors state they would buy from an event
To find our more, contact:
Marc Benoit - Portfolio Sales Manager
Tel: +44 (0)20 8843 8821
Fax: +44 (0)20 8892 1929