PACKAGING INNOVATIONS 2013
SPAIN'S ONLY TRADE SHOW FOR "BRANDED" PACKAGING
20 & 21 February 2013
CCIB - Recinto del Fórum
This is packaging's "ideas show" and is strongly focused on what is new, creative and innovative in packaging.
Participate in the 5th anniversary of easyFairs PACKAGING INNOVATIONS 2013.
Visitors will therefore come to PACKAGING INNOVATIONS Barcelona 2013 looking to invest in ideas and solutions that will help their products fly off the shelf!
Co-located with PACKAGING INNOVATIONS 2013, easyFairs presents:
- Design Village: This area has been specially created to bring together the design and creativity in an exclusive area.
- Luxury Packaging: is the area that will house the latest in packaging for luxury goods.
- Innovations Area: is the window where it will exhibit a selection of 30 packaging.
- PACKTECH: an exclusive area for professional industrial packaging
Lars Walletin will head the list of speakers at the next edition of PACKAGING INNOVATIONS Barcelona
Born in Sweden and educated at the Graphic Institute in Stockholm, Lars Wallentin moved in 1964 to the Nestlé headquarters in Switzerland, where he was responsible, for nearly 40 years, for the development of creative design solutions for strategic brands such as Nestlé, Nescafé, Maggi, Buitoni, Nesquik and KitKat.
He now spends his life writing about design and packaging and is a consultant to various consumer goods companies. A much appreciated speaker on packaging design, Wallentin also sits on several design juries.
His design philosophy can be summarised in three words: simplify, surprise and synergise.