In e-commerce, Stockholm 2016 will have three different scenes with different focus - all packed with inspiration, motivation and knowledge. All seminars are free of charge.
Note! The program is still under construction and will be completed in due course.
Jennifer Hammervald & Frida Gauw
Helena Kimber, Marketing, Compost Marketing / Carma Marketing Hub
Frida Wentzel, Marketing Director, TNS Sifo
Daniel Marcko, Marknadschef på Inspiration Company
Networking breakfast! The digital challenge - 3 marketing managers in 60 minutes
Networking breakfast followed by a seminar where three different marketing managers from three different industries tell their primary digital challenges ahead.
A networking breakfast held in conjunction with the seminar. Sign up here for free!
CEO and founder, Bubbleroom.com
Svante Tegner reveals upcoming e-commerce initiatives
Since the early 1900s, after the name Tegner been synonymous with retail in Sweden - a family tradition that the 39-year-old entrepreneur Svante proudly carried on. And it successfully.
In 2005 he founded the Bubbleroom, one of the first e-commerce stores for the fashion blogosphere integrated with the shopping experience. Over the years, he has built the company into what it is today - one of Scandinavia's fastest growing online fashion company and expanded with four physical stores. A real success story of e-commerce point of view. Last year, Svante baton and CEO entitled to continue as a brand manager for Bubbleroom and responsible for Consortio Fashion Group omnikanalsatsningar. In parallel, Svante very exciting at the time. Many secret e-commerce initiatives that will be launched in the coming time. One of these is godis.se - e-commerce side of Sweden's best candy. More of this is revealed at the show.
Stefan Backlund, Head of Marketing & Communications.
Stefan has the past 2 years built a talented and dedicated marketing organisation at Trustly that has revamped the Trustly brand. Prior to Trustly, Stefan have had marketing roles at Klarna and Philips on a European/Nordic level
The digitalisation of the bank account
Opportunities for easier cross-border e-Commerce. 95% of Europeans have access to a bank account today. With new user-friendly authentication methods it has never been so easy to use the bank account for purchases online. E-commerce payments straight from the bank account has been firmly established in northern European countries like Sweden, Finland, the Netherlands and Germany.
Listen to an exciting presentation about the future of online bank payments, how Trustly does it, and how Trustly managed to process over €4 Billion worth of transactions the last 8 years.
Head of Marketing
Email marketing and summer engagement: what to expect and how to keep your subscribers engaged.
Director of Ecommerce & Media, eBay.
How can we as a platform provide a face to our buyers, sellers and advertisers?
At eBay Joep Hutschemakers is responsible for the commercialisation of Marktplaats.nl, the largest website and ecommerce platform in the Netherlands and one of eBays leading online classifieds sites. Previously gained experience mainly through the digital media industry. Worked at Reed Elsevier/ LexisNexis, A.T. Kearney management consultants and Philips Consumer Electronics.
CEO, Weland Lagersystem
Streamline your warehouse space
Joakim is an internet veteran who made sure that the 1994 election could be reported via the network, and the same year he was involved in creating aftonbladet.se. He is the first chapter of the book "those who built the Internet in Sweden. Today he works including CEO-pigs (currently three CEOs of Sweden's 25 largest companies), he has been an advisor to the former Prime Minister, he is a business angel investments in 12 companies (only young only young internetifierade tech startups) and the world's only municipal employees Internet Manager.
Joakim has also won all won all the awards that can be won - for example, the Great Social Media Award from the Savings Bank Foundation, The year public innovator and Golden Link. In addition, he travels regularly between rooms around the world and keeps the keynotes of why the Internet is a good thing.
Head of Market Development, MasterCard Nordics & Baltics
Master Pass - for convenient shopping in all channels
Consumers want a convenient, flexible and secure shopping experience no matter when and which channel they are shopping. In December 2015 MasterCard launched its digital wallet Master Pass in Sweden with several major publishers on board. The digital wallet simplifies a first step trading online for the next steps also work for purchase in a physical store. Today it is possible to deal with Master Pass at over 250 000 e-commerce sites worldwide and the number of online retailers that offer Master Pass growing steadily. Here you can listen to the strategy behind the digital wallet, the benefits for consumers and benefits for online merchants.
Stora Enso Packaging
Event- och Partner Manager, Jajja Media Group
The Future of Marketing!
Jajja Media Group invites you to a lecture in which you may have access to the latest trends, inspiration and practical tips to help you succeed with your digital marketing. Step by step we will teach you to succeed online. As an audience, you learn the basics on how to increase your visibility on the Internet and how you do your visitors into customers.
Chief Architect, Marks & Spencer
Integrating the old and the new to respond to changing customer behaviours
Retailers need a single view of a customer and customers need a single view of a retailer. Sam gives his tips for overcoming the legacy in integrating the old with the new digital world for a seamless multi-channel experience.
Sam has previous worked as Head of Architecture at Tesco for the multi-award winning tesco.com grocery platform that transacts sales of approximately £3 billion a year. He was operational in all of Tesco's operating countries, handing peaks of 50 orders/second and yearly growth rates between 15-20% giving some unique challenges for performance, reliability and scale.
From January 2016, Sam is Chief Architect at Marks and Spencer - one of the UK's leading retailers, with over 1,330 stores worldwide.
CEO of Teveo, lecturer at IHM Business School, Business Academy and Nowa Academy and training manager for Google and Almi's latest venture 'Digital Academy'
Digital marketing in depth - specific tips and tricks.
Hot features, best practices and real cases to work best in digital channels.
From pureplayer to omnichannel retailer
BytHjul.com founded by three young brothers and went from nothing to a turnover of approximately SEK 200 million in 10 years. Today, the Nordic region's second largest independent tire supplier online. Their aim is that within five years a turnover of SEK 1 billion in the Nordic region. When the brothers who started the company decided to invest wholeheartedly and leave their regular jobs they already had sales of SEK 10 million. They passed break-even in 2010 and during Torkels leadership, sales have quadrupled in just over four years. Torkel passionate modern, customer-friendly e-commerce and want to make BytHjul.com to "tire industry Amazon.com
Award winning teachers who worked hard in recent years to make the school more suited to a digital reality.
How equips today's schools, the adults of tomorrow
What are the challenges the school to provide our future students what they need to survive in the digital age that washes over us - and how these can be addressed.
Karin is, inter alia, behind the lobbying for the introduction of programming in the basic national curriculum. Karin trains from small children to adults confused about how digital works. Understanding Internet and code belonging to the new general education. Karin is also Golden Apple winner who has been one of Sweden's most talked teachers through the years - thanks to his passionate efforts to develop digital literacy in schools. Karin also has written two books in the field, also on the jury for Harvester of Sweden and is a very popular
Business Development, Logent Group
Successful e-commerce logistics in practice
Efficient logistics is becoming increasingly important for a company to achieve success and growth. What is needed to create a successful development that e-retailers and how the challenges can see out on the road? Thomas Lewing, Logent, embody the challenges that come with different growth stages and what is needed to take the next step with success.
Confident Living is a leading retailer of furniture and home furnishings online. Bjorn Spenger, one of the founders of the company, tells us how the journey been like for them and their innovative logistics solution.
Daniel Erkstam and Joakim Malmberg
Projekt Mangers, Salgado
Marketing on Instagram - How to succeed
In September last year introduced the ability to advertise on Instagram. Users did not seem so lyrical in the beginning but there are many companies that made it very good. Salgado goes through successful case studies and go at the same time through the most important thing to keep in mind in order to succeed with this new opportunity.
Customer Service Manager, apotea.se
Head of Customer Service DHL Freight Nordics, UK, the Baltic countries
In cooperation with DHL
Two companies - a world class customer experience
Apotea.se received 2014 award as "Best Customer Service" and "Net e-tailers" in both 2014 and 2015, which testifies to the customers who are in contact with Apotea really happy. At DHL Freight now work all in the business of delivering world class customer experience. Everyone must understand that they are part of the customer experience of the company. Are working together DHL and apotea.se to create satisfied customers apotea.se. In order to create customer experiences in world class required a common way of thinking. How does DHL and apotea.se to get all the links in the chain work?
Director New Business Sweden, Norway and Sweden.
CEO på OnlinePizza
Creuna & Delivery Hero
Linda Bjernstål, CEO and founder air seat
Katrin Lundgren, CEO and founder Kodmyran
Catrin Folkesson, Managing Director Clas Ohlson GmbH & Head of New Markets, Clas Ohlsson as Deputy Chairman Swedish Digital Trade
Sara Öhman, one of Sweden's leading freelance consultants and lecturers in digital marketing
Anneli Näs, freelance entrepreneur who recent launched more than ten e-commerce sites, among others Halebop's, Odd Molly's and Elite Hotels.
Panel discussion on e-commerce with strong women from Swedens absolute ecommerce elite.
A debate with the aim to lift, strengthen and extend women's voice in the digital world.
Strategic Business Development Manager, DB Schenker Logistics
Head of Sales, Swisslog
Can an automated 3PL solution contribute to the profitability of your e-commerce?
Yes, that question and many more will Anders Holmberg, Strategic Business Development Manager, DB Schenker Logistics and His Sparf, Head of Sales, Swisslog to answer. Listen to the interesting and inspiring story of how a manual 3PL business was converted into a effective automated e-commerce solution for storage, picking and distribution. DB Schenker Logistics has together with Swisslog developed a storage and management solution that is unique in Europe. DB Schenker Logistics has together with Swisslog developed a storage and management solution that is unique in Europe. CarryPick® solution is almost completely automated, and of the same type as Amazon and many other world-leading e-commerce companies are using.
Head of Innovations, Pronto
What is the best social media channels for online stores?
Have you asked yourself the question of which channel would be best for you marketing purposes? Facebook? Instagram? Maybe Twitter? Or Google AdWords? The answer is: it does not matter. If you play your cards right, customers will advertise in the channels that are most relevant: channels where available, and where other potential customers are. Best of all is that they do it free for you, but getting there is not easy. Michael Kazarnowicz explains why you need to think of terms like Zero Moment of Truth, friction and customer experience before you start thinking of channel selection.
CEO, Euroflorist Group
From 1995 to 2015 - Lessons of the world's e-commerce pioneers
• How you meet consumers on their terms to create a personal experience?
• Optimizing the organization: How to handle 1 million orders per year with only 24 online employees?
• Successes and failures of 20 years of e-commerce
One of Sweden's most experienced and well-qualified sailors
Logistics Challenges during a global circumnavigation
Gurra Krantz is one of Sweden's most experienced and well-qualified sailors, with more than 20 years of professional racing with international crews. His lecture deals with topics such as leadership, crisis and conflict management, cultural differences, how to put together a competent team and, not least, how to think in order to win.
Marketing Manager, Microsoft
Digital ROI - how to calculate the value of their marketing investments
The new media landscape makes great demands on companies to change the way you communicate. Today, one must increasingly ciently earn its place in people's minds - you need to work with agility, increase the tempo and beat out internal silos within the company. But with the new requirements will also be totally new opportunities to measure and evaluate communication activities. And this can at best take the marketing department from being a cost item to be revenue generating. Come and be inspired by some of Microsoft's experience on the journey towards modern marketing.
Director of the Science, Technology and Innovation Directorate of the OECD. Andy has held a variety of positions within the OECD where he worked primarily with science, technology, globalization and information economy. The questions he cares most about are how e-commerce with its potential growth can promote the OECD economy, markets, employment and society, and how countries can help each other to overcome the obstacles that stand in the way of developing the global e-commerce in general.
OECD's revised e-commerce guidelines
Senior Security Researcher, Global Research & Analysis Team Kaspersky Lab
With over 15 years experience as an IT security expert David is a well-known speaker at many of the world's largest security conferences. He is constantly updated in threats and security online, how we can increase awareness in the field of henna and combat crime. David's current tasks often include vulnerability and security research. He has a background in performing penetration tests and security audits mainly on Unix and Linux platforms. David burn even to secure web applications. His research focuses on improving public awareness of the challenges we face.
Kaspersky Lab is the world's largest private software provider in IT security and provides protection against IT security threats, including viruses, spyware, crimeware, hackers, phishing and spam
Awards in association with:
Salgado, full-service agency for digital communication
Snowfire, an online community for those who love design and are based on the web
.SE is part of the IIS (Internet Foundation in Sweden), an independent charitable organization that promotes the positive development of the Internet in Sweden. IIS is responsible for the Internet's Swedish top-level domain .se
The year's best customer service in social media as well as this year's rocket in social media
We applaud the front, shortlists and interviews the year's best customer service in social media and Net rocket in social media.
Henric Persson & Victoria Senkpiel
Co-Managing Directors, GLOSSYBOX Nordics
What are the success factors for why GLOSSYBOX has become the leading company in its field in Sweden?
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