BILVERKSTAD2010

The Swedish car service market is undergoing structural changes and deregulation that open the way to interesting business opportunities. In Sweden, car services and repairs (including tyres, glass and bodywork) have an annual turnover of around SEK 37 billion. The Stockholm region is by far the country’s biggest market for car workshops, with almost half of Sweden’s cars and more than 1200 workshops. There is thus a clear need for a meeting place for the car workshop industry.

After contacting around 100 car workshops in Mälardalen we have specified the current main issues and challenges. It is clear that the workshops want a regional forum where they can develop their skills in order to work more efficiently, to meet existing and future suppliers, see new products and do business.

easyFairs BILVERKSTAD (CAR WORKSHOP), which will be held at Kistamässan on 12-13 January 2010, is no ordinary trade fair. It is a sales event and a meeting place for suppliers and buyers from the car workshop industry in Mälardalen, where the majority do not visit other trade fairs. This is where visitors can find out about new products, increase their knowledge and, naturally, do business. easyFairs BILVERKSTAD is simply a meeting place where suppliers have the opportunity to directly and cost-effectively present new products and create a dialogue with interested decision-makers at Sweden’s most important market for car workshops.

Why exhibit?

• Sales event – the focus is on doing business

• easyFairs generates clear and measurable ROI: more deals in fewer days, at lower costs than traditional exhibitions

• A comprehensive, regional meeting place in Mälardalen for car workshops

• The industry’s most important visitors are personally invited by phone

• easyFairs is cooperating with the leading magazines

What suppliers think

"We really need a sales fair in Stockholm aimed at car workshops and breaker’s yards. Workshops need to meet suppliers to get up-to-date information and follow developments."
Sten Johansson, Sales Manager, Wallmek AB

"Our industry needs a sales fair, it gives us the chance to find really interesting customers. These types of events are cost-effective and result in good contacts."
Ingvar Sandberg, Swedish Manager, Gesab

Focus Areas

• Accessories & spares

• Car electricity & computer equipment

• Tyres

• Sheet metal and paintwork

• Bodywork

• Paintwork

• Styling

• Petrol & service stations

• The environment

Meet the right decision-makers at Sweden’s biggest market for car workshops