Welcome to SHOP 2011


On 27th - 29th September, SHOP 2011 will deliver yet another jam packed, focused event at the RDS, Dublin. Over three days, thousands of Irish Buyers will attend, looking for the very latest products that will improve their Retail or Hospitality environment.

Hoteliers, restaurateurs, retailers, café owners and all sectors of food retail and food service will arrive at SHOP looking for innovative products from catering equipment, POS machines and digital signage through to fresh food produce, meats, fish and confectionery to boot.

There's a buyer for ALL THINGS retail and hospitality at SHOP 2011. Check out who visits or view the floorplan and find your prime position .

We are especially excited to hear from food producers at SHOP 2011, so please contact us TODAY if this is you.


Belfast Office:                                    UK Office:

Caroline McGuinness                          Lucy Riddett
Tel: +44 (0) 28 9068 3331                   Tel: +44 (0) 20 8843 8819
Fax: +44 (0) 20 8892 1929                   Fax: +44 (0) 20 8892 1929
caroline.mcguinness@easyfairs.com      lucy.riddett@easyfairs.com

Medios & Partners

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17/04 - 2014
Currently worth EUR109 million, Ireland's ice cream category is thriving, despite a pronounced lack of scorchingly sunny days. In fact, Ireland is actually the third biggest consumer of ice cream in Europe, with both the impulse and take-home sectors performing well. Employing effective point of sale materials and merchandising this summer can entice your customers to cool down with an 'affordable luxury' treat, writes Gillian Hamill
17/04 - 2014
A number of clever food solutions have been created for time-pressed consumers, allowing retailers to grow their food on the go offering and giving the consumer increased choice, especially at lunchtimes
17/04 - 2014
Currently worth EUR100 million, Ireland's sugar confectionery market is growing by 1.5% year-on-year. New brand extensions are reinvigorating interest in a category which has always been a sweet earner for retailers, writes Gillian Hamill
16/04 - 2014
The number of pubs specialising in craft beers that have exploded onto the Irish scene over the past few years, shows craft beers are truly representing the current zeitgeist. This is perhaps not surprising given the number of key consumer trends they fulfil; not only are they helping support Irish and local jobs, but they taste superb. Gillian Hamill reports on the breweries shaking up Ireland's beer scene
16/04 - 2014
Smoker hurt after e-cig explodes - and a round-up of other FMCG-related news featured in the media - for the week 08/04/2014 - 16/04/2014
“Our first experience of exhibiting at SHOP has exceeded all of our expectations, in terms of both volume and quality of visitors to our stand. We have a significant level of business already committed and a potential source of new business which we could not have expected. This guarantees we will most definitely use SHOP as our principal export to the Irish market.” Managing Director, Mini Donut Factory

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