PACKTECH2012

Press releases

• White paper for packing cosmetics Through continuous innovation and in reaction to demand from several large cosmetics customers, Ranpak – global leader in paper-based protective packaging systems - has recently introduced an alternative to its traditional brown paper used to protect products in boxes during shipment. The new product line is a white paper which has a much cleaner appearance than the natural brown paper - a trait often required to complement products in an industry where image, hygiene and an absence of harmful chemicals are highly important. The initiative has proven popular with end-users, because in comparison to air pillows, bubble wrap or other void fill methods, the white paper gives the package an enhanced quality, making the product feel more valuable and the customer feel more important and assured that care and attention has been taken in the dispatch process. Product Manager Alexandra Snijders comments: 'we have seen a lot of interest for white paper from cosmetics and pharmaceutical companies in a relatively short space of time, so we are hoping it will have a real impact on how these industries view their packing operations.' Further more, this white paper can be used in conjunction with a branded paper strip, the Ad’Pad, which is stitched along the top of the paper pad displaying the sender’s branding and contact details. This can be customized to include a range of marketing messages. The Ad’Pad further enhances the overall experience for the receiver and strengthens customer loyalty for the sender. Alexandra adds: 'The Ad'Pad is innovative and something which we are very proud of. It is a unique tool to combine marketing and packaging needs’. White paper can run through both Ranpak cushioning and void fill systems, with 1 and 2 ply options, and does not affect the high speed of the packing process. Furthermore, all Ranpak paper packaging solutions are produced from sustainable forestry sources and are 100% biodegradable and recyclable, offering a more environmentally friendly alternative to polystyrene chips, air bags and bubble wrap. Ranpak paper is an extremely durable multi-ply or single ply Kraft paper and is available in 50, 70 or 90 grams, which maintains its shape in the box, even after being kept in storage for several months. http://www.ranpak-uk.com/products/void-filling-sys...

• 'Green' brown paper Unlike other packaging suppliers, in an industry dominated by plastics, Ranpak's complete product range is made up of paper-based protective packaging, which has always been accompanied by a strong sense of environmental responsibility. This is something Ranpak continually review and have found it to have become increasingly important to their customers who are frequently charged with meeting their own green objectives. There are several key factors contributing to Ranpak's environmentally friendly stance: - All paper is 100% recyclable, biodegradable, and composable, and is sourced from FSC certified suppliers - The production process is climate neutral - as it is made of a single material, less CO2 is emitted during the production process than is absorbed by its natural source - a source that is renewable - The paper is extremely clean and contains no hazardous substances which could potentially contaminate the products it is protecting (particularly important for cosmetics and pharmaceuticals) - The recycling rate of paper is extremely high and it can be disposed of with the box in which it is packed Further environmental benefits come from the paper's strength and efficiency as a packing method, as less packaging material is required compared to plastic-based packaging due to its high cushioning and shock absorption properties. This is not only due to the properties of the paper but to the patented pad styles produced on Ranpak's full range of converters. Email info@ranpak.co.uk for further information. www.ranpak-uk.com/green-facts

• Why pack with paper? Over the last couple of years, packing products in boxes wth paper compared to plastics has seen a marked growth both in the UK and worldwide. Ranpak, the leading international manufacturer of paper cushioning and void fill systems has noticed several reasons for this: Firstly, Warehouse and Logistics Managers are finding that paper is helping to reduce damage/returns, due to its strong shock absorption properties. Ranpak engineers have devised a rigorous testing process to scientifically prove the level of protection provided by the paper. Handling costs are also low as the converters can be pre-programmed to produce specified lengths of packaging material or produce it on-demand, all from easy-to-store and load rolls/packs, with costs further driven down by the high speed at which the packaging material is produced, right at the point of use. Alongside reduced costs, is the reduced environmental impact of paper which is 100% recyclable and biodegradable, and is sourced from FSC certified suppliers. The growth is particularly noticeable in the ecommerce industry - which encounters the need to ship varying volumes and sizes of fragile products such as homeware and cosmetics - and also the heavy industries of automotive and engineering parts. In both cases speed and performance are paramount. In reaction to this growth, Ranpak has introduce several new innovations, suh as recycled paper options, the PadPak CC compact bench-based machine for smaller products, and automated integrated systems for large warehousing operations. For more info email info@ranpak.co.uk www.ranpak.co.uk

• Ad'Pad Your packaging material can now be used to help realise your marketing goals. By adding a unique preprinted strip to the paper input, a packaging material is created that can communicate a message to a customer. As the concept is patented, only Ranpak can offer the unique ability to communicate via your protective material. A new way to improve exposure of a brand. A company logo or brand can be shown on the environmentally friendly paper pad. Communication Besides branding, Ad'Pad enables you to communicate a message, a product introduction or other marketing actions. Call to action Finally, the Ad'Pad enables you to interact with customers (e.g. via promotional codes). This makes the marketing possibilities endless The product offers three ways of communication: http://www.ranpakeurope.com/adpad

• Ranpak launches UK website Ranpak, the leading manufacturer of paper-based protective packaging has launched a new website, www.ranpak.co.uk, the first time in its long history that it has provided an online resource tailored specifically to one market. Building on its relationships with several well-known logistics operations using Ranpak equipment in the UK, the company has identified this market as having huge growth potential, partcularly in industries such as cosmetics, ecommerce and engineering. As such the new website will be more industry-focused, allowing potential end users to quickly find the system most suitable for packaging their prouct while clearly identifying the benefits of each system, and the paper itself. It will also make it easier for customers to request free trials of the equipment in order to compare the efficiency with their existing packing method. 'We find that customers no longer use traditional media for their information, which is why wew re-designed our website' says Jan Bongers, Director of Marketing for Ranpak. 'If successful, we will roll out this new concept to all our global markets.' Ranpak paper systems provide an eco-friendly and effective method for cushioning, wrapping, blocking, bracing and void filling boxed products during shipment. The flexibility of the paper makes it suitable for almost any industry. Ranpak hopes the more image-based website design will help end users to quickly understand the value and simplicity of the product. For more info email info@ranpak.co.uk www.ranpak.co.uk

• Upak - Pack and Wrap Solution in 1! Known for its constant innovation in paper based packaging, following 400 patents registered over 30 years, Ranpak has now launched a completely new concept - Upak. Specifically designed for small business and home operations, the Upak is a double sided box of fan-folded paper, where on one side, paper is dispensed as a void fill material (the Pack side) to prevent products shifting in their box, and on the other as a flat paper (the Wrap side) to wrap products and prevent breaking and scratching. The Upak concept is based on the principles of the paper’s strength and versatility as a packaging material and can be used to pack a variety of products. It is easy to use, easy to store and easy to dispose of. Furthermore, each pack holds enough paper to pack up to 20 boxes. Amber Augustus, Product Manager for Upak comments: ‘We are not only excited about the positive response we have already received from small business in the UK, Europe and Asia Pacific, but also about the opportunities available in this market.’ The Upak has been designed as a clean, green and cost effective alternative to bubble wrap or loose fill chips. Every Upak box is filled with100m of100% recycled paper. That means not only are your products protected, but there is no negative environmental impact. The paper is made from a natural renewable source, and is unbleached, biodegradable, decomposable and recyclable. Upak is available through a range of distributors in the UK. For more information or to find out about Ranpak’s other in box packaging systems contact info@ranpak.co.uk www.upak.eu