Breakfast meetings and learnShops™
Activities to enrich the visitor experience include free, content-rich learnShops which address hot industry trends and issues, as well as the ever-popular breakfast meetings on topics of interest to the trade professional. These seminars, arranged by easyFairs and its partners, offer participants in-depth knowledge of the most recent developments in the field. easyFairs learnShops are independent mini-seminars and brief workshops in conveniently scheduled time slots that add value to the visitor experience.
Most of the seminars are in Finnish and you can take a look on the Finnish pages but there are a bunch of seminars also in English:
Wednesday 2 March:
Andre Schmidtgall, MD, IKEA Finland
Christian Majgaard, owner, MAJGAARD BRANDING A/S
Former LEGO director
Thursday, 3 March:
Principal, Custormer Research Centre, Stockholm School of Economics
At 14.00 on main stage
With continuing uncertainty in the global retail outlook, Planet Retail looks at how the giants of international retailing are adapting to the much talked about ‘new normal’ and evaluates the strategies they are relying on to deliver future growth. A renewed consumer demand for value excitement in their shopping experience, is bringing retailers under pressure to innovate, through new formats, developments in technology, and the increasing use of social networks. This presentation aims to pick out the trends that will shape the future of international retail and the retailers that are rising to the challenge and making an impact. Matthew Stych is a Research Director at Planet Retail. Matthew has spent nearly ten years researching and analysing the global retail industry, with a particular focus on emerging markets. Matthew researches a wide range of retail sectors, including Grocery, Health & Beauty, and Home, with a special interest in issues of private label, discount retailing and brand licensing. Matthew has spoken at a number of supplier, retailer and trade events, including the National Retail Federation’s Big Show and Reuters’ Consumer and Retail Summit in the US. Recently he has spoken at the Private Label Manufacturers Association events in South Korea and Sweden. He also contributes to press articles on retail matters. Prior to joining Planet Retail in 2008, Matthew spent seven years working at Euromonitor International as Head of Retail Research.
Matthew Stych, Research Director, Planet Retail