BUTIKKLEVERANDØR2012

Retailing and marketing
John Dawson Has taught and researched retailing and marketing in universities in the UK, USA, Japan and Australia and has worked on projects with major retail and information technology companies in several countries. John Dawson holds the Chair of Marketing at Edinburgh, is a Visiting Professor at ESADE, Barcelona, where he regularly participates in senior management programmes, and, from 2005, is Professor of Retail Studies at University of Stirling. Head of the Department of Business Studies at Edinburgh from 1993-1998. During 1999 and 2000 he spent periods as visiting professor at EUI Florence, UNISA Pretoria, UMDS Kobe and Boconni Milan.

John Dawson, Professor Emeritus, Universities of Edinburgh and Stirling

Meet Marchel Gorselink, Managing Director of The Restaurant of the Future, the world’s only “Big Brother Restaurant”
Everything involving the Restaurant of the Future is unique. It’s not just a place to experiment with new food products, preparation methods and self-service systems, but also a facility allowing close observation of consumer eating and drinking behavior.The Restaurant of the Future is the only environment of its kind where scientists can observe restaurant visitors from the general public in conditioned situations over a period of time. This research includes behavior, food choice, design and layout, the influence of lighting, presentation, traffic flow, taste, packing, preparation and countless other aspects involving out-of-home eating and drinking.

Marchel Gorselink, Managing Director of The Restaurant of the Future

Kl 8.30-10.30 -KEYNOTE
Design, entrepreneurship
Bård Eker, Eker Design