Target visitors cover a very broad spectrum of buyers and specifiers from independent retailers and national and regional multiples, including:
- MDs, owners, proprietors & partners • Subsidiary directors • Store directors
- Visual merchandisers • Show room managers• Display managers • Concept coordinators
- Shop-fittings managers & buyers • Heads of store design & development • Store developers & floor planners
- Retail marketing managers • Franchisees • Product managers • Project managers
- New store operations managers • Renovation/new construction supervisors
- Security directors/managers • Purchasing managers
- Decorators & interior designers • Architects • Graphic designers • Shop fitters • Retail merchandisers • Retail consultants • Advertising professionals
They represent all types of retail outlets, including traditional stores, discounters, boutiques mail order companies and shopping malls, and a diverse range of sectors:
- Food & catering
- Personal & household goods
- Furnishings & decoration
- Music & video
- Fashion apparel, opticians
- DIY & gardening
- Consumer electronics
- Books, gifts, toys, souvenirs
- Leisure, sports & travel; travel agents
- Estate agents
- Haircare
- Pharmacy, health & cosmetics
- FMCG (incl. food)
Visitors will attend to source solutions that will enhance their customers’ in-store experience and stimulate purchases. In particular, they are keen to identify emerging trends and new shop designs, and to differentiate themselves by using active in-store communication.